Customers Are Searching For Your Business
With 74% of consumers using location-based services to get directions or recommendations, make sure your business is thinking local – especially if you have a bricks-and-mortar location. One half of all local searches are performed on mobile devices.
Appearing on smartphones is critical for local businesses. 87% of smartphone users look for local information on their phone and 89% take action a result, such as making a purchase or contacting the business. Implication: Ensuring that clickable phone numbers appear in local results and leveraging location based services on mobile make it easy for consumers to connect directly with businesses.